CATEGORY: MARKETING

3 Pillars Of A Successful Artist Brand

While some artists may be uncomfortable with the notion, an artist is a brand whether they like it or not. Outlined here are the...



3 Pillars Of A Successful Artist Brand

While some artists may be uncomfortable with the notion, an artist is a brand whether they like it or not. Outlined here are the...


How College Students Discover and Consume Music

College is where we form lifelong listening habits, so the battle for collegiate ears is an important one. Yesterday, Spotify announced a premium bundle...


How College Students Discover and Consume Music

College is where we form lifelong listening habits, so the battle for collegiate ears is an important one. Yesterday, Spotify announced a premium bundle...


Desktop Still Beats Phones For YouTube Viewing [New Survey]

[UPDATED] Social media is moving to mobile, but the desktop is still the most popular device to watch YouTube videos for consumers across generations....


Desktop Still Beats Phones For YouTube Viewing [New Survey]

[UPDATED] Social media is moving to mobile, but the desktop is still the most popular device to watch YouTube videos for consumers across generations....


The Reasons Why CD Artwork Is Important to Your Band

If you manage a band and you’re looking to take it to new heights, it’s important you market correctly. Your band may well have...


Bandzoogle Launches New Fan Data Dashboard

With the advent of digital came a flood of data that can and should inform and refine every corner of an artist's career. This...


Bandzoogle Launches New Fan Data Dashboard

With the advent of digital came a flood of data that can and should inform and refine every corner of an artist's career. This...


Snail Mail Makes A Comeback To Contact Fans

Trends, even antiquated ones, seem to have a way of coming back around, and marketing to fans appears to be no exception based on...