CATEGORY: MARKETING

Gifts Artists Should Offer Their Fans This Holiday Season

The holidays are right around the corner, and whether or not you celebrate them, it's a great time of year to show your fans...



TikTok Marketing For Indie Artists

While it may be the one of the most discussed social media platforms of the present day, many still struggle to understand what exactly...


Facebook Adds Millions Of New US, Canada, EU Users After 2 Years Of Stagnation

Facebook now has more than 2.45 billion monthly users, up 1.65%, from 2.41 billion in Q2 2019 when it grew 1.6%. The social behemoth...


One Music Marketing Trick Every Artist MUST Avoid

Marketing your music is a complex challenge. What works for one listener or fan could fall flat with another, and artists will often jump...


Former Busker Tones and I #1 In 16 Markets with Help From Spotify’s Global Editorial Team

Australian busker-turned-breakout-artist Tones and I, whose single “Dance Monkey” is #1 on Spotify’s Global Chart, is the first Australian to achieve this position. The...


How To Engage With Superfans Using Facebook, Instagram

As an increasing number of music fans head to social media channels like Instagram and Facebook, the platforms are offering an increasing number of...


Data Metrics for Indie Musicians: What Role Do They Play?

Thanks to the ubiquity of social media and streaming, artists have been given new ways to reach their audiences at the literal click of...


How To Get Your Music To Stand Out From The Crowd

With many barriers to entry lowered or entirely smashed down, creating music and making it available to the public has become a complete cake...


45 Best YouTube Channels To Promote Your Music

Veteran music marketer consultant Amber Horsburgh graciously shares her list of the 45 Best YouTube channels to promote music to for artists at all...


How To Increase Email Open Rates: 4 Tips

Email marketing is a key component of developing an artist's brand and cultivating a dedicated following, but for it to work, you need find...